Unicorn Smasher Review 2021 | Pricing & Features

by Tomer

April 30, 2021

Unicorn Smasher is a free Amazon product research tool that lets you find profitable products that can be sold on Amazon. This is a helpful tool that will let entrepreneurs track the on-demand products and their ratings on Amazon by analyzing the market. 

Unicorn Smasher Review
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What is a Unicorn Smasher?

The Unicorn Smasher extension will read every piece of information from a specific Amazon result. It provides the sellers with accurate data so that they can make important decisions about their endeavours.

It provides comprehensive data that will help you get an insight into all the features like prices, bestseller ranks, and much more for any given product on Amazon.

It also has a full dashboard which will help you to manage all the research and keep it organized in one place. You will get all the information that will help you to find money-making products easily. 

There is also an Accurate Sales Estimate feature that will let you get the real figures from different products on Amazon.

It will help you analyze the entire Amazon market and let you know which product has a good opportunity to dominate Amazon so that you do not waste time on useless research.

Unicorn Smasher Review

Unicorn Smasher Features

If you’re wondering what kind of features Unicorn Smasher provides, then read on.

This wonderful software is pretty much equipped with everything that will help you conduct product research with utmost convenience.

  • Make use of the filter

To help you with your eCommerce product research on Unicorn Smasher, you will be able to use a filter to sort out the results. There are different criteria like new sellers, rank, estimated revenue, reviews, price, and much more.

This filter feature will help you narrow down your results to find the best match for yourself.

  • Organized Dashboard

There is a dashboard that is well-designed and extremely easy to use as well. You will be able to navigate and find everything that you require with the help of the dashboard. It will help you view the sales estimates for the products you have been looking for. 

It also provides you with valuable insights into how profitable these products can be. You will be able to find all the insights that will help you get an idea of seasonal trends.

  • Discreet Sharing Tools

If you need to share your data and look for advice from other professionals, then you can take help from the discreet sharing tools available. These tools will help you to share the data with others, but they will not give away the product that you’re looking at.

This will not allow anybody to steal your idea. This is a unique feature that will help you keep your idea to yourself without giving it away.

  • Export to CSV

Gone are the days when you required an Excel sheet to collect all the data. It also required a lot of time. One of the features that make Unicorn Smasher such an efficient tool is that it gives you the feature where you can export all your data into a CSV file which can be opened later.

It can be viewed as a spreadsheet program on Microsoft Excel or Google Sheets so that you can get all your data in an organized manner.

  • Revenue Estimates

This software will also provide you with the required revenue estimates to know what kind of money is being made in every niche at the very time. This will allow you to find much more 

opportunities and give you the option of finding different kinds of products that may work for you.

Organized Dashboard

The dashboard that is provided by the software is perhaps one of the best because it allows the user to get all the required data in one place. The dashboard has been designed in a certain way that is extremely convenient to use to find everything you require. 

The user will be able to manage all your research data and keep it ultra-organized in the dashboard. All the valuable information you require to make money is available in the dashboard, so you do not have to navigate elsewhere to find any additional data.

Unicorn Smasher Review

AMZ Tracker Integration

There is the AMZ Tracker integration that can be used together to help you increase your conversion rates. It will be able to detect any market gaps with this feature quite easily. To maximize the net effects from the down product analysis.

The AMZ Tracker Sales Tracker and the On-Page Analyzer will work together efficiently. If you opt for this tool, you will keep track of your items more effortlessly. But with this feature, the subscribers get a different way to look at better opportunities to increase their revenue.

The Benefits of Using Unicorn Smasher

Many Unicorn Smasher reviews have already proven that this tool can help budding entrepreneurs or business people. Here are a few benefits of using a Unicorn Smasher.

  • It is a free tool that anyone can use. Although there is a paid version called the Unicorn Smasher Pro, you can start using the free tool. If you do wish to purchase the pro version, then you only need to pay a one-off fee for a lifetime license
  • Dashboard gives you all the details of every product, including the FBA details and the estimated sales and revenue
  • The organized dashboard is clean and easy to use and will not be a mess. you will be able to navigate around and find all your data that you are looking for in one place
  • With the help of the integration of the AMZ tracker; you will be able to look at increased opportunities that can help you with your revenues
  • You will be able to export all your data into a CSV file and save it for later use
  • You can save all your search results in the dashboard so that you can return to it later and find them easily
  • It can save you a lot of time that could have been wasted on tedious research and creating spreadsheets that might not be of use at all
  • It helps you to manage your research without making it stressful for you because you are already given the data on all the products, and you can let Unicorn Smasher manage everything for you
Unicorn Smasher Review

The Downsides to Using Unicorn Smasher

Although there are plenty of benefits to using the Unicorn Smasher software and many Unicorn Smasher reviews online, there are a few downsides to it.

Many reports indicate that the data provided by this software is inaccurate, especially when it comes to sales estimates. Some of the data are useful, but it does not really qualify for a lot of help and guidance. 

Unfortunately, this tool also does not offer excellent customer service, which could be a subjective question because it is a free tool. But it would help if you also remembered that there are tools like HubSpot, which is free but also offers good customer service.

These few downsides indicate that this software is a useful tool, but some amendments need to be made to be a full-fledged successful tool helping people across the world.

Unicorn Smasher Extension for Chrome

You will be able to find and download the Unicorn Smasher Chrome extension from the Chrome web store. This extension is only compatible with Google Chrome, so you must remember that before considering your browser.

This tool has been designed for Amazon sellers. To use this extension, so you must first remember to be on the Amazon website. 

Once you are on the website, you will be able to use the search bar to look for a certain product, and once you get the results, you will be able to analyze the data by clicking on the Unicorn Smasher icon that will be on the upper corner of your web browser.

It will also find a small drop-down that will have a complete analysis of all the products in that specific search category and help you analyze and compare products to reach a decision.

How Accurate is the Unicorn Smasher?

The Unicorn Smasher reviews that you might find online will give you different opinions. Some people argue that the tool does not offer accurate estimates, but some people tend to differ. 

The tool also gives sales estimates and enables one to check the historical sales data, giving you accurate information about different products. But based on customer reviews, it definitely has mixed opinions from different users across the world.

Step-by-step Guide to Using Unicorn Smasher

Here is a step-by-step guide by which you will be able to use the Unicorn Smasher tool. Although the steps are pretty simple, you might end up in the paid version if you are not careful.

Step 1

Visit the Unicorn Smasher website. It is a colourful website where you should find the Get Unicorn Smasher button. You get a popup window, and then you will need to fill in your name and email address, and right after that, you will be taken to the Chrome Web Store.

This will lead you to the paid version, where you might have to add your credit card details. 

To avoid that, you can search for Unicorn Smasher in the Google Chrome store, and there, you will be presented with the free version of the tool. The first one that appears on the list is the free one.

Step 2

Install the Unicorn Smasher Chrome extension by clicking on the Add to Chrome button. After the setup is done, the AMZ logo will appear in the upper right corner of your Google Chrome.

Step 3

Now open the Amazon website on your desktop and enter the specific keyboard of a product you are interested in. After that, select the icon of Unicorn Smasher on the top right corner of the browser to see the search results that are being displayed. 

You will then be presented with the pop-up window, which will have all the required information regarding the products you have searched for.

Unicorn Smasher Free Version

Most of the Unicorn Smasher reviews available online talk about the free version. The free version has many features that users can use to get detailed data about the product they are searching for. 

It is quite surprising to find such a useful and free tool that gives you all the required data rather than falling for a similar tool which might cost a fortune. You need to download this extension and use it for free by only entering your name and email address.

Unicorn Smasher Paid Version

The Unicorn Smasher free version is already a hit among people, but there is also a paid version.

The paid version is called Unicorn Smasher Pro that helps AMZ sellers by supercharging them with better and accurate Amazon product research. You can get a lifetime license cost of the paid version by paying $49

It helps by pinpointing the perfect product that can help a user to fast track them to the top of their niche. It also gives you all the revenue estimates and has quick links so that you can jump to any other product listing from the dashboard.

Unicorn Smasher Pricing

This is perhaps the best part about this software. Unicorn Smasher is absolutely free. Although there is also a paid version of this tool which is called the Unicorn Smasher.

The Pro extension is $49 for a lifetime subscription, which provides more accurate data than the free version. You can add this browser extension for Chrome anytime, and it will let you find any data you need. 

If you are starting, you can use the free version because it has many features. It is a great idea to use the free version first so that you can upgrade yourself to the paid version later.

However, the free version does contain a lot of advertisements. If you can be patient for a few seconds and you will be able to use it.

Unicorn Smasher Free Versus Pro Version

Some people have used both the Unicorn Smasher-free and the pro version. Although there are many Unicorn Smasher reviews, the free version is used the most in both versions. Since the tool is free, many users have used it for their benefit, and they also got the desired results. 

Most of the users tend to use the free version first, and once they get the hang of it, they upgrade to the Pro version by paying a one-time fee to get the lifetime license.

You will get the maximum features from the free version itself, but the pro version helps you get more accurate information that can be quite helpful too.


The Unicorn Smasher tool is an important tool that gives you efficient results. Although there are certain limitations, such as compatibility issues, the overall benefits surpass them.

But given the features and the benefits of this tool, you might be tempted to download it right away. It will manage everything, starting from your search results to managing the dashboard. 

The free version might not be as good as the other tools out there, but it is worth trying. To use this tool successfully, you must make sure that you have the right products in your mind to perform your research smoothly without any hassles.

The tool is also easy to set up and will help you with product research management. 

Although there are many Unicorn Smasher reviews online, you must use them yourself to understand the pros and cons. If possible, you can also use the pro version right away, which will help you get even better results.

Do you need more than just a tool to scale your Amazon FBA business? I created an Amazon FBA course to help you grow your Amazon business and avoid the same mistakes that most Amazon sellers make.


Does this only work for Chrome?

Yes, the Unicorn Smasher extension only works for Chrome. Before downloading it, you must make sure you have the same browser.

Do I need to connect this tool to my Amazon account?

It is unnecessary to connect this tool with your Amazon account, but you must make sure that you are using the Amazon website before you begin to use the tool to get the results when you search for a specific keyword on the website.

What Amazon marketplaces does it support?

Unicorn Smasher works for Amazon.com and Amazon.co.uk perfectly. You can use this to get a good estimate of sales and revenue for the US and the UK marketplaces.

What’s the accuracy of the estimated sales and revenue?

The tool provides almost accurate data of the sales and revenue, but there have been complaints from several users who say that the free version is not that accurate. The pro version gives perfect and accurate data.

Is it capable of working for tracking sales of apps, e-books, & books?

Yes, you can perfectly track the sales of books, eBooks, and apps by using the Unicorn Smasher tool or the paid version.

Is there a connection between Unicorn Smasher & AMZ tracker?

The AMZ tracker team created the Unicorn Smasher tool, so they integrated both so that customers could track all the required data without paying a single penny.

About the author

My name is Tomer, and I founded Sourcing Monster to share proven tips and methods that I use every day for my Amazon business to provide value and growth for you as well as you journey through your own business!

Feel free to comment or share any feedback down below!

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